Define the firm entity
Search engines and AI systems need a consistent understanding of the firm. This information should remain consistent across the website and major external sources. Document the official version of:
- Firm name
- Legal name
- Common name
- Founding date
- Headquarters
- Office locations
- Service areas
- Phone number
- Website
- Primary category
- Secondary categories
- Industries served
- Leadership
- Key professionals
- Professional memberships
- Awards
- Publications
- Social profiles
- Review profiles
- Directory profiles
Firm entity statement
Create a standard one-paragraph description. This statement can be adapted by platform, but the essential facts should remain stable.
Example:
*Smith Advisory Group is a Los Angeles-based healthcare consulting firm that helps medical practices improve compliance, operations and profitability. The firm works with physician groups, specialty practices and healthcare entrepreneurs throughout California.*
Deliverable
Create a master firm entity document.