Blog: Case Studies

US Direct Advance Launches New Website designed by GetVisible is the new website for Louis Plotkin, who needed a new lead capturing website up quickly and inexpensively for his pre-settlement funding businesses.

US Direct advances funds for personal injury and other types of pending cases nationwide. Louis turned to Jason Ciment and the digital marketing acceleration team of GetVisible who offered him a turnkey (though custom-designed) mobile and search friendly web site using his company’s LPS open source content management solution.

The LPS website solution is specifically designed for companies who want to get a high-powered, search engine-friendly, and mobile-responsive website, up and running quickly, and at an affordable budget. Through the LPS division of GetVisible we are now able to help businesses and professional services firms (e.g. lawyers, CPAs and real estate agents) to compete affordably and successfully online.

Since 2002, the principles of US Direct have invested tens of millions of dollars in pending litigation. They have a knowledgeable staff of highly trained attorneys who can approve qualified cases quickly. They can provide multiple funding options and can even approve funding requests the same day the supporting documentation is provided. But without leads, their services are just sitting underutilized.

That’s why they came to Get Visible. They needed a website up quickly so that they could be ready to launch their national advertising campaign on Google and Bing.

Whether we are working with Fortune 5,000 clients or small businesses and start-ups, we know that our clients can’t make money until they get their products and services in front of their clients online.

There are a variety of reasons why the US Direct team may have chosen to work with GetVisible to design the new site and manage the PPC advertising campaign. Ultimately though, our step-by-step digital success formula is at the core of what makes our service offerings so compelling and in demand. We get inside our clients’ mindsets and help them avoid the sand traps that can derail digital marketing campaigns. GetVisible custom designs its market penetration strategy for each client taking into account its size and the stage of business it is currently operating.

If you want to bring your business from digital insignificance into the age of full digital awareness, give us a call. We will leverage the relationships we have with online traffic channels (e.g. Google, Bing, YouTube, LinkedIn, Facebook, Instagram and Twitter) to help you attract more clients to your business.

Visit today. See how we streamline website creation, and drive traffic to your website and social media properties via search engine marketing, Facebook type marketing, and pay-per-click advertising. We have built and maintained hundreds of WordPress powered websites and can use this experience to provide a great solution for you.

Get Visible Creative Director, Anne Nauber, says: “We analyzed the design and functionality on literally hundreds of websites and built a ‘best practices’ mobile-responsive and seo-friendly website architecture. With LPS, we are now able to offer businesses a website readiness solution that includes the essential functions, designs and features most businesses need from a lead generating website. Plus, we include the full website source code (which enables you to manage the website content on your own without paying for assistance), and tune up the website for search engine rankings growth right at the launch phase.”

Louis’s website followed this digital launch model. was designed and built quickly to fit his budget, and as a next logical step, Louis is now in collaboration with Get Visible to grow the search engine visibility on Google and Bing, both with an organic rankings campaign, as well as with an optimized advertising PPC budget through Google AdWords.

Jason Ciment, Co-founder of Get Visible, says, “These LPS sites are like a volcano coming back to life – in that they allow businesses to make a smaller investment in a high-performance website, that can accelerate the lead generation results they want to achieve with SEO and PPC type marketing efforts.” Louis’ new website is proof of this opportunity. It can be viewed at

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