Jason Ciment Google Traffic Email #17

3 quick things

1. If you are attending a Passover Seder, here’s a thought: Famed Jewish philosopher Eliezer Berkovitz suggested that in the Biblical Creation story when it says that G-d created “light”, it was actually still dark outside (because until that point G-d had only created the “potential” for light). The actual light came later in the story. I want to suggest that when we describe Holy and Sacred acts, that those acts are the ones which realize the potential in things or in people – i.e. transforming that potentiality into actuality. How amazing would it be to strive to be Holy and Sacred in this way each day both personally and in our service to others. It feels like the world would be a better place if looked around and saw people focused on elevating people to realize their potentials – rather than what we read and watch almost daily in the media, which is people attacking and bringing down other people. With this in mind have a great Holiday realizing your best potential!

2. Visit www.belisarilinens.com. We just designed and launched this new high-grade Italian bed linens website for this 40-year old wholesaler that is now selling direct to consumers. I love my high thread count sheets. I can’t even imagine what it’s like sleeping on fine Italian bed linens and they did not pay us in bedding. But where do you go to find such bedding? You could try the familiar brand names, but they have outrageous prices. You could try doing a search for Italian bedding, but who knows what you are going to get when you open the box? Belisari Linens has been importing Italian bedding for 40 years and wholesaling the products to the interior design community. Now their classic Italian bed linens are available to the general public at very fair prices. Nothing complicated. And what do the testimonials say? Visit to find out. We get nothing if you buy from them. This is just a “we are proud” announcement.

3. Here is a Google My Business (GMB) SEO tip in a new blog posting by Michael Svetik who manages our Local SEO services

Increase GMB [Google My Business] Engagement With Google Posts

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Citation Audit

A citation is a listing online that includes your business name, address and phone number – also referred to as an NAP. Your citation listings that appear online need to be accurate – even down to the suite number. A typo on a listing on another website where your phone number or name is incorrect can affect your search rankings and/or even direct traffic to your website.

What is our recommended solution? We will check your NAP details on directories where your citations appear. We will search on Google for the following NAP related items:

Another alternative is to search for citations by looking for citation directories. We review the top directories and niche/local directories to validate your listings. Some of the main directories include Google, Yelp, Yellowpages, CitySearch, Superpages, and DexKnows.

We can also claim listings for your business in case they have not been claimed already. This process will ensure that you are given access to edit and update your listings going forward

Meta Tag Audit

Website Content Audit

Link Structure Audit

Google+ Page Audit

Online Reputation Review

Backlink Review

Website Speed Audit

Local Schema Audit

Google Analytics Implementation Audit

Congratulations on taking the first step to speeding up your website.

Please fill out the form below and one of the members of our Internet Technology Group will reach out to schedule a quick call.