Here is a list of the most frequently asked questions we get at our marketing agency.
Here is one of the most important things to know about us. We are not a typical digital marketing agency. Read our story to see how and why we are different. Do you want to raise the bar and grow your digital footprint or get more traffic and leads to your website, then use our contact form to ask any questions or set up a meeting to talk.
Digital Marketing Services Offered:
- Do you design websites?
Absolutely, we craft custom, user-friendly websites tailored to meet your business needs and goals. - Do you design logos?
Yes, we provide professional logo design services to help establish and enhance your brand identity. - Do you build websites in WordPress?
Our team specializes in building robust and scalable websites using WordPress. - Do you build ecommerce websites? If so, for which platforms?
Yes, we have worked with Shopify, WooCommerce, Adrecom, and other e-commerce platforms. - Do you optimize websites for search engine rankings?
Optimizing websites for better search engine rankings is one of our core services, ensuring improved visibility and traffic. - Do you manage PPC ad campaigns on Google and Bing?
We expertly manage PPC ad campaigns on both Google and Bing to maximize your reach and ROI. - Do you manage PPC ad campaigns on social media channels like Facebook?
Our team handles PPC ad campaigns on social media platforms, including Facebook, Instagram, and LinkedIn. - Do you manage remarketing ad campaigns to drive people back to our website?
We create and manage remarketing ad campaigns designed to re-engage visitors and bring them back to your website. - Do you write content for blogs and social media posts?
Content creation for blogs and social media posts is part of our services, with skilled writers ensuring engaging and informative material. - Do you manage social media content calendars each month?
We develop and manage monthly social media content calendars to ensure consistent and strategic posting for your brand. - Do you host websites? Who is your hosting backbone?
Yes, we host with our own company.
General Questions about your Marketing Agency
- Do you provide services to maintain websites each month?
Monthly website maintenance is part of our offerings, ensuring your site remains secure, up-to-date, and fully functional. - What digital marketing services do you offer?
Our digital marketing services include SEO, PPC, social media management, content creation, email marketing, and website design. - Can you explain your process for developing a digital marketing strategy?
We begin by understanding your business goals and then conduct thorough market research and competitor analysis to create a customized strategy tailored to your needs. - Are you able to tailor your services to customize them to the needs of each client?
Customization is a key part of our approach, ensuring that our services perfectly align with each client’s unique needs and goals. - Do you specialize in any particular industries (e.g. law firms, doctors, businesses …)?
While we have expertise in a range of industries, we particularly excel in sectors like law firms, healthcare, and various types of businesses. - How many years have you been in business?
We have been delivering exceptional digital marketing services for over a decade. - Where are you located?
Our main office is located in Phoenix, Arizona, but we serve clients nationwide. - How many people are on your team?
Our dedicated team comprises over 20 skilled professionals, each bringing unique expertise to our projects. - Do you have an org chart?
Yes, we maintain an organizational chart that outlines our team structure and the roles of each member.
Results and Performance:
- How do you measure the success of a digital marketing campaign?
Success is measured using key performance indicators (KPIs) such as website traffic, conversion rates, lead generation, and ROI. - What kind of results can we expect to see from your services?
You can expect increased online visibility, higher engagement rates, improved lead generation, and a significant boost in conversions. - How long will it take to achieve meaningful results?
While some improvements can be seen within a few months, achieving significant and sustainable results typically takes 6-12 months. - Can you share case studies or client testimonials to demonstrate your success?
Absolutely, we have a portfolio of case studies and client testimonials that showcase the positive impact of our services. - How do you continually optimize a campaign to improve performance?
We use a continuous feedback loop involving regular performance analysis, A/B testing, and adjustment of strategies based on data insights. - What strategies do you use to make data-driven decisions?
Our decisions are guided by analytics tools, market research, and performance metrics to ensure every action is backed by solid data. - How do you stay current with the latest digital marketing trends and technologies?
Our team regularly attends industry conferences, participates in training sessions, and subscribes to leading digital marketing publications to stay up-to-date. - What sets your firm apart from other digital marketing firms?
Our personalized approach, data-driven strategies, and a track record of delivering measurable results set us apart from the competition.
Collaboration and Communication:
- Do we talk to an account representative or with the people who are doing the work?
- How will you keep us informed and involved while we are engaged with your agency?
- Who will be our main point of contact, and how will they communicate with us?
- Do we communicate via phone, email, and/or online support ticket type of system?
- How do you handle communication and collaboration with clients who are not local?
- If I send in a support request, how long will it take to get a response?
- Are you serious when you say you respond usually within the hour?
Pricing and Contracts
- What is your pricing structure?
- Are your prices competitive in the marketplace?
- Do you have fixed package prices or is everything customized for each client?
- Are there any unexpected fees or charges we might not have considered?
- Do we sign up for a one-time service or is it an ongoing kind of thing?
- What is your contract length, and are there any early termination fees?
Website Design and Development
- How long does it typically take to build a company website?
- Can I get a website built on a rush basis in under a week (or 2 weeks)?
- Do you setup Google Analytics? Even GA4?
- Do you setup Google Search Console?
- Do you offer cPanel hosting access or something more limited?
- Do you integrate with the 3rd party systems like Quickbooks or Zapier?
- Do you custom design websites or use predesigned templates?
- Do you have experience with Shopify, Woocommerce, or Magento?
- Can you develop totally custom websites?
- Can you integrate YouTube videos on my website?
- Do you integrate with my social media channels to display social content?
SEO (Search Engine Optimization)
- Can you explain your approach to search engine optimization?
- Do you do anything different in regard to SEO from other agencies?
- What advantages do you have instead of a competitor agency?
- How do you optimize for local searches?
- How do you conduct keyword research?
- How do you acquire backlinks?
- How do you keep up with changes to search engine rankings algorithms?
- How do you optimize the “on-page” technical elements of our website, such as URL structure, header tags, and meta descriptions?
- How do you grow our website’s domain authority score and earn high-quality backlinks?
- Do you optimize for mobile search queries?
PPC (Pay-Per-Click) Advertising
- How do you get my ads to reach the right people?
- How can you help me avoid spending money on ads being served to the wrong people?
- How do you optimize PPC campaigns to ensure a higher return on investment?
- Will you set up Google Analytic and Tag Manager to track conversion goals?
- Can we start with a small budget of under $1,000 a month?
- How do you write really good ad copy?
- How can you help me increase my CTR (click-thru-rate) scores?
- What metrics and KPIs do you use to measure success and evaluate performance?
Content Creation and Marketing
- What types of content can you create? Blogs? Whitepapers? Articles?
- Can you create video scripts?
- Can you create videos for us?
- Can you post our videos on YouTube for us?
- Can you post content for us in our blog or on our website?
- Can you do keyword and topic research to tell us what to write about?
- Can you prepare content outlines with keywords to use for SEO?
- How do you get content in front of prospects, influencers, and trusted referral sources?
- Will you optimize the content for search engine rankings?
- How do you measure the effectiveness of your content marketing efforts?
Social Media Content Calendar
- Which social media channels can you help with? (Facebook, Instagram, Twitter, LinkedIn, Pinterest, and YouTube)
- Can you grow my fan base? How would you do it?
- Can you run a good social media campaign without spending money on ads?
- Is it worth it to post to my channel without spending money boosting the posts?
- How many new followers should I get each month to feel successful?
- How do you target the right audience for each platform?
- What kind of results can we expect to see?
- How do you handle negative reviews or feedback on social media?
- Do you create a monthly social media content calendar? Can we review it in advance?
- What types of content do you create and post on our social media profiles?
- Can you explain how you use social media analytics to measure success?
Paid Social Advertising
- How do you create and manage social media advertising campaigns?
- What social media platforms do you typically use for paid social advertising?
- How do you decide which platforms are the best fit each client?
- How do you use audience targeting to ensure our paid social ads reach the right people?
- What targeting options are available on the different social media platforms?
- How do you create ad copy and creative assets that are optimized for social media?
- How do you measure the success of a paid social advertising campaigns?
- What strategies do you use to improve ad performance and ROI?
Industry Verticals
- What would you do more specifically for a law firm or CPA firm?
- What would you do more specifically for a medical practice?
- What would you do more specifically for a manufacturing company?
- What would you do more specifically for a professional services firm?
- What would you do more specifically for an ecommerce business?
- What would you do more specifically for a nonprofit organization?
Support and Maintenance:
- Do you provide ongoing support and maintenance for your marketing services?
- What hosting options do you offer?
- What makes you more compelling than your competition?
- What website maintenance plans do you offer?
- How often do you perform website and WordPress updates?
- How do you ensure that your updates don’t cause any issues or conflicts?
- Do you handle website backups and disaster recovery in case of outage or data loss?
- Do you provide website security services to protect our website from potential threats?
- Will our website comply with ADA web accessibility guidelines and standards?