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Why Choosing the Right Content Writer Is Important

Writing effective content marketing is akin to being a tightrope walker. The writer must satisfy the almighty algorithm with the right number of keywords, effective meta descriptions, useful backlinks, well-structured internal links, and an ideal word count — among other essentials.  But a blog can’t just be a dry list of keywords to shoot to …

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How to Improve Your SEO

Every business wants its website to stand out among the competitors found on search engines like Google. The good news is that ranking higher doesn’t have to be complicated. You just have to know a few things about search engine optimization (SEO).  Understanding the basic strategies of SEO can drastically improve your ranking, bringing in …

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Are There Different Types of Social Media Marketing? 

With the digital age becoming more prominent, businesses must start taking their social media marketing seriously. Many business owners are already aware that this can be a reasonably complex field.  Navigating the numerous social media platforms is a challenge. With new additions to social media popping up every day, you need to know what the …

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Is SEO Still Relevant in 2022?

Search Engine Optimization (SEO) is and has been extremely important for any website to rank high on search engines like Google and generate internet traffic. As search engines change their algorithms, website owners are forced to adapt to the changes so they can continue to be recognized and highly visible online. Certain types of content …

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